It is no wonder that the website is the supporting pillar of every business. If you want your business to be as successful as possible in this COVID-19 period, then you need to avoid some common mistakes in your website designing path that may later affect your overall ranking and traffic.
These mistakes can make your website unprofessional and force your visitors to click on the X button, which nobody wants, minimizing the time and mental bandwidth of your users really matters.
INFERIOR DESIGN/LAYOUT
Your website needs to be appealing to every visitor searching for content online. Not having a proper navigation system will eventually confuse users without giving them any chance for retention. If the presented layout doesn’t work then, you run the risk of frustrating your visitors.
YOUR WEBSITE TAKES FOREVER TO LOAD
People don’t like waiting, nor do they want to spend most of the time looking at a site that takes too long to load. So, here are some suggestions on how to approach this matter.
- Avoid unnecessary installation of plugins and hefty themes as they slow down your website’s loading period.
- Scale down the total number of images or infographics you have on your pages and optimize your content properly.
- Make sure your website and pages load in 5 seconds or less.
ANNOYING ADS
Advertising on your website is one of the effective ways to earn money for your hard work. But it is extremely important to provide a quality experience to your visitors at the same time making money for yourself. The proper way to maintain user satisfaction is to lower the number of ads you show on your website. Try to avoid Pop-up ads as 58% of the netizens are frustrated by them.
LACKING MOBILE-FRIENDLY ACCESS
The level of mobile users in the world is unbelievable. If your website doesn’t support mobile-friendly access, then you are losing most of your traffic. 65.6 percent of the entire world’s population has internet access. There are 4.28 billion unique mobile internet users worldwide, which makes up 54.6 percent of the global population. So it is crucial to retain mobile visitors by offering mobile supported sites.
OUTDATED CONTENT
One thing that you should make a part of your website is to provide updated and fresh content. Nobody wants to interact with a website that has old news and articles. Seek new ways to find content for your niche and implement or upgrade your writings every week so that you can attract new users and then keep them coming back regularly with the latest content.